The main reason is to water mark the video to help fight any free booting of video’s which happens a lot on youtube. You may start seeing the logo else where on the through out the shop as well.

Free booting is where a creator like myself uploads a video to somewhere like youtube for you to watch for free, so far sounds good. However some one then comes along and downloads the video, edits it so that you don’t see the actual creator cuts out any intro and outro, re-edits again with their intro and outro and re-uploads to their channel or other media like Facebook and makes it look like it is their creation. Some of these videos have gone viral and made a bit of money and the original creator of the project and video gets nothing.

So the logo watermark makes it harder to free boot. I may also put my logo of various things around the shop to help this as well. It means viewers can see that the video was made by … in my case www.wackywoodworks.co.nz

Now I am a very small insignificant channel heck at the time of writing this I only have 4500 subscribers but I have learnt from other channels and what has happened to them. I am not expecting any of my video’s to be free booted, however one never knows. Hope for the best prepared for the worst.